Philadelphia will be positively present this year at SXSW

Ground Up at Union Transfer | via
Ground Up at Union Transfer | via

So there’s an official Philadelphia-centric music showcase at this year’s SXSW festival, and we’re psyched for it.

But that’s not the only showcase of Philly’s musical talent that’s going to be rushing Austin this week. Back in October, we heard that Cheerleader and Low Cut Connie landed showcases. Eventually, another slew of Philadelphia artists joined the lineup, including Philly bedroom rocker Alex G, sultry electronic duo Marian Hill, hip hop duo Moosh & Twist, alternative crooner Son Little and indie pop outfit CRUISR, among many others. Continue reading →


Recap: Bleeding Rainbow’s appearance at SXSW

If you haven’t caught Philly’s Bleeding Rainbow in concert or online over the past few months, here’s a mindblower for you: the minimal noisepop duo formerly known as Reading Rainbow (who last year expanded into a trio, then changed its name) is now a full-blown, epic-sounding indie punk foursome. In its Friday evening South by Southwest showcase at Austin’s The Iron Bear, Bleeding Rainbow delivered a raging half-hour long set of entirely new material that carried tones of Sonic Youth’s Goo and Yo La Tengo’s I Can Hear The Heart Beating As One. New drummer Greg Frantz kept a fierce backbeat while founding members Rob Garcia and Sara Everton alternated between guitar and bass, their trademark vocal harmonies floating nicely above the fray. Over on stage right, guitarist Al Creedon wailed on his guitar so intensely, part of its headstock splintered off by set’s end. I was already amped to hear the new record the band just finished working on, but this has sent it into overdrive – check out a slideshow above, read the setlist below, and experience the noise for yourselves when Bleeding Rainbow opens for Cloud Nothings at Johnny Brendas on March 30.

Get Lost
Pink Ruff
Yr Not Alone
Go Ahead
Drift Away
Inside My Head


SXSW Dispatch: Lushlife welcomes us to Austin

Oh, hi there. Greetings from Austin, Texas. The Key is here—along with about a million billion other music folks – for the annual South by Southwest conference. And, over the next few days, we’ll bring you dispatches from the madness, beginning with a photo recap of a set by our man Raj Halder, aka Lushlife. He traveled from South Philly for the festival last week—he’s been here since the “Interactive” tech component of SXSW kicked off—and on Thursday afternoon, he played a hip hop showcase at Victory Grille, a soul food eatery slightly off the downtown grid.

To set the scene: it was about 80 and beautiful out, and the crowd was beginning to question its decision to stay indoors. Thanking them for their patience, Haldar explained “I’ve got a lot of nerdy shit going on up here,” gesturing to his array of samplers and mixers. From the opening beat of “Magnolia,” he had the room hooked, and people moved in from the wings to rock to his psychedelic sonic tapestries and mic-rocking bravado.

In the gallery above you’ll also see photos of Sacramento’s C-Plus, who played before Lushlife, and The Cranberry Show from Milwaukee who, despite the absurd name, harnessed innovative sounds, beats and rhymes to create a heady hiphop potpourri on par with Lushlife’s own.

Listen to a Key Studio Sessions performance of “Magnolia” below.